club director job description

Job Title: Fitness Club Director

Job Location: Para Performance Co. Club or Affiliate Club

Position Type: Part-Time

Job Overview:

We are seeking a dynamic, results-driven Club Director to oversee the operations, growth, and success of our fitness club. The ideal candidate will have strong leadership skills, a passion for fitness, and a dedication to creating a welcoming and motivating environment for members. As the Club Director, you will manage all aspects of the club's daily operations, drive membership growth, ensure excellent customer service, and lead a team of fitness professionals to deliver outstanding experiences.

Key Responsibilities:

  • Club Operations: Oversee day-to-day operations, ensuring the club is fully functional, clean, safe, and well-maintained. Specifically ensure the club cleanliness and organization is to a 5 star level all day, every hour consistently.

  • Staff Leadership: Recruit, train, manage, and evaluate a team of fitness instructors, personal trainers, and other staff members to ensure top-notch 5 star service and member engagement. This includes monitoring current trainers and coaches perform their services and provide needed feedback quickly to address concerns or areas of opportunity.

  • Member Experience: Provide exceptional customer service, address concerns, and build long-term relationships with members to foster member retention. This includes taking time to connect and listen to clients daily and provide a “home” for those seeking connection through fitness.

  • Sales & Marketing: Develop and implement strategies to drive membership growth, retain existing members, and increase revenue through promotions, events, and new services. Network within your community to increase word of mouth marketing, referrals, and events both in and out of the club to attract new clients on a consistent basis.

  • Budgeting & Financial Management: Oversee the budget and financial goals of the club, ensuring profitability while managing costs effectively. Set monthly sales and membership goals, attendance goals and baselines and new offerings to keep up with industry trends and client needs.

  • Fitness Programming: Collaborate with fitness professionals to develop and enhance fitness classes, personal training programs, and wellness offerings that meet members' needs.

  • Compliance & Safety: Ensure the club is compliant with all health, safety, and legal regulations. Conduct regular safety checks and emergency procedures training.

  • Member Engagement & Retention: Design and execute member retention initiatives, promotions, and events to create a sense of community and encourage long-term membership.

  • Reporting & Analytics: Provide regular performance reports to senior management, tracking key metrics like membership growth, revenue, and customer satisfaction.

Qualifications:

  • Bachelor's degree in Business Administration, Exercise Science, Sports Management, or a related field (preferred).

  • 3+ years of experience in a leadership role within the fitness or wellness industry.

  • Strong understanding of fitness trends, personal training, and group fitness.

  • Proven experience in managing budgets, sales, and marketing efforts.

  • Excellent leadership, communication, and interpersonal skills.

  • Ability to motivate, inspire, and lead a team to achieve common goals.

  • Knowledge of fitness equipment maintenance and safety protocols.

  • Certifications in fitness-related disciplines (e.g., Certified Personal Trainer, Group Fitness Instructor) are a plus.

  • CPR/AED certification required (or ability to obtain).

Train. Connect. Perform.